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Friday, Jun 20 2014 | 00:30
Image: 1588296 A special selection of 10 Herbalist anthems put the green in Greensleeves for 'Hi-Grade Ganja Anthems 4', the latest in the successful series of chronic chronicles, blending classics old and new. The big high rollers are all present and correct including the outernational hit from Snoop Lion & Collie Buddz, an in-demand big bun from Keida, a fresh 'One Draw' from Alborosie & Camilla along with a full supporting cast of weed specialists inc. Horace Andy, Mighty Mystic, Pablo Moses, Desi Roots, etc. - 'Hi Grade Ganja Anthems 4' is Solomon Grave approved and available now from your friendly neighbourhood record dealer and digital download platform which means you don’t have to stand outside KFC Brixton in the rain to score this one – blaze it up!

"DJ's smoke it, even the journalists too..."

Wikipedia
http://en.wikipedia.org/wiki/Rastafari_movement#Reasoning
http://en.wikipedia.org/wiki/Cannabis_%28drug%29

LP
Side A
1. Snoop Lion feat. Collie Budz - Smoke The Weed
2. Keida - Ganja Tea 
3. Mighty Mystic - Cali Green
4. Katchafire - Collie Herb Man
5. Alborosie feat. Camilla - One Draw
Side B
1. Linval Thompson - I Love Marijuana 
2. Pablo Moses - I Man A Grasshopper
3. Desi Roots - Weed Fields
4. Horace Ferguson - Sensi Addict
5. Horace Andy - Better Collie

UK Marketing:
Print:
Echoes : ½ page group advert (May edition)
Radio:
Fresh FM: Two radio week advert campaign (Commencing week of release)
The album will be promoted to specialist Reggae shows.
Digital:

United Reggae : 1month banner campaign (1 week before release + 3 weeks after)

Reggaeville : 1month banner campaign (1 week before release + 3 weeks after)
Party Time: 1 month banner campaign (1 week before release + 3 weeks after)
Social Media Campaign (Twitter, Facebook, Instagram etc) Available from 30.05.2014
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Distribution
B2B
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